Grow Customer Loyalty with  dezi’s  Tier 3 and Tier 4 Enabled Loyalty System

dezi helps retailers grow repeat business with a fully digital tobacco loyalty program powered by personalized offers and Tier 3 and Tier 4 compliance, including support for the altria loyalty program.

What Makes dezi Different?

1. Digital Loyalty Without Cards

Customers join using their mobile number or email. No registration friction. No physical cards. Just easy access to rewards and savings through a seamless digital experience.

2. Tier 4 Powered Personalization

The latest Tier 4 capabilities help you send targeted messages, deliver personalized discounts and segment customers based on loyalty ID behavior. All of this helps increase participation in your tobacco loyalty program while boosting customer retention.

Electronic Age and Identity Verification ensures only eligible ATC 21+ shoppers receive offers and loyalty benefits from the altria loyalty program.

3. Advanced EAIV Protection

4. Multi-Channel Engagement

Send daily or weekly offers through:

  • Email
  • SMS
  • In-app notifications
  • POS-connected systems

This makes your cigarette rewards programs more visible and more effective.

5. Daily Refreshed Personalized Coupons

Customers receive updated tobacco offers based on purchase history and preferences. Every coupon is customized, keeping loyalty engagement high throughout the month.

1. Digital Loyalty Without Cards

Customers join using their mobile number or email. No registration friction. No physical cards. Just easy access to rewards and savings through a seamless digital experience.

2. Tier 4 Powered Personalization

The latest Tier 4 capabilities help you send targeted messages, deliver personalized discounts and segment customers based on loyalty ID behavior. All of this helps increase participation in your tobacco loyalty program while boosting customer retention.

3. Advanced EAIV Protection

Electronic Age and Identity Verification ensures only eligible ATC 21+ shoppers receive offers and loyalty benefits from the altria loyalty program.

4. Multi-Channel Engagement

Send daily or weekly offers through:

  • Email
  • SMS
  • In-app notifications
  • POS-connected systems

This makes your cigarette rewards programs more visible and more effective.

5. Daily Refreshed Personalized Coupons

Customers receive updated tobacco offers based on purchase history and preferences. Every coupon is customized, keeping loyalty engagement high throughout the month.


Increase Repeat Visits

A strong tobacco loyalty program encourages customers to return for personalized discounts and rewards.

Better Manufacturer Incentives

Compliance with the altria loyalty program improves your eligibility for promotional benefits and long-term rewards.

A cell phone with a screen that says my account on it.

Higher Basket Size

Tier 4 personalization identifies high-spending customers and nudges additional purchase behavior.

Customer Data You Own

dezi builds a rich database of ATC 21+ customers, giving you insight into buying behavior and helping you send more effective offers.

Seamless POS and CRM Integrations

Track loyalty IDs, update redemptions in real time and manage promotions without manual work.

Pricing

If dezi manages your scan data reporting, the loyalty module is included within your monthly subscription. Cost is $1.50 per validated EAIV customer, billed monthly.

Pricing

If dezi manages your scan data reporting, the loyalty module is included within your monthly subscription. Cost is $1.50 per validated EAIV customer, billed monthly.

How Retailers Can Sign Up

  1. Log in to your Insightsc3m account.
  2. Complete the DTP Tier 3 and Tier 4 Personalized Delivery Form.
  3. Select mKonnekt as your third-party provider.
  4. Visit dezi’s digital sign-up portal.
  5. Choose your subscription level and activate your trial.
  6. Receive posters and QR codes for in-store promotion within two business days.

Your customers can then sign up and start receiving loyalty benefits instantly.

Ready to Launch Your Tier 4 Enabled Loyalty Program?

Increase customer retention, boost engagement and drive higher sales with dezi’s fully digital, Tier 3 and Tier 4 compatible loyalty system.

Sign Up for dezi Loyalty Program

Send us your details and we’ll get back to you to schedule a time to talk.